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The Sporting Page

Business of Sports

XEFI takes over title sponsorship of French cycling team

The three-year agreement begins with the 2027 season.

By TSP Staff
TotalEnergies riders on the podium before Stage 5 of the 2026 Tour de France.
The TotalEnergies team at the Stage 5 presentation of the Tour de France on July 8, 2026. · Credit: Hugo LUC / Wikimedia Commons (CC BY-SA 4.0)

French technology services group XEFI will replace TotalEnergies as title sponsor of Jean-René Bernaudeau’s professional cycling team, the team announced Tuesday.

The three-year agreement begins next season. The Vendée-based team will race as XEFI and has appeared in every Tour de France since 2000. Source report.

Photo by Hugo LUC, CC BY-SA 4.0. Resized for display.