Business of Sports · NBA
EuroLeague Approves 10-Year Growth Plan After Rejecting NBA Proposal
The league targets a €7.98 billion valuation and potential expansion windows in 2027 and 2031. Those figures remain projections.
EuroLeague’s 13 shareholder clubs have approved a 10-year business plan targeting a league valuation of €7.98 billion. The announcement comes less than two weeks after the competition rejected the NBA’s initial proposal to collaborate on a European basketball project.
The plan identifies potential expansion windows in 2027 and 2031 and says there are 15 binding offers from interested teams. Front Office Sports reported the announcement and linked the league’s statement.
EuroLeague projects €3.4 billion in total distributions to teams over the period, including €1.2 billion from expansion franchise fees. It also targets a combined €5.4 billion value for its current licensed clubs. These are business-plan forecasts rather than completed sales or money already distributed.
The competition currently has 20 teams and intends to grow to as many as 24. Its willingness to pursue expansion is relevant to the negotiations with the NBA, whose initial proposal included a pause to that process. The NBA and FIBA have said they remain committed to developing a new men’s professional league in Europe.
