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Business of Sports · College Sports · RATINGS

Ohio State–Iowa leads college football Week 5 with 5.97 million viewers

CBS topped the reported Week 5 audiences, followed by three ABC games. The complete available list includes 32 broadcasts.

Ohio State quarterback Julian Sayin throws a pass under pressure from Iowa defenders.
Ohio State quarterback Julian Sayin throws against Iowa at Kinnick Stadium on Oct. 3, 2026. · Credit: Reece Schrader / The Daily Iowan, via KRUI

Ohio State–Iowa averaged 5.97 million viewers on CBS on Oct. 3, leading the reported college football Week 5 audiences and giving the network its largest college football audience of the season.

CBS' late-afternoon broadcast finished ahead of Alabama–Mississippi State on ABC, which averaged 5.08 million. ABC also took the next two places with Miami–Clemson at 4.63 million and Florida–Missouri at 4.44 million in On3's Nielsen Big Data + Panel list.

Michigan–Minnesota drew 4.06 million on FOX, while the network's Friday Penn State–Northwestern game averaged 3.45 million. ESPN's Auburn–Tennessee broadcast followed with 3.02 million, ahead of Notre Dame–North Carolina at 2.98 million.

Sports Media Watch reported that Ohio State–Iowa was CBS' first win on a competitive regular-season college football weekend since USC–Michigan in 2024. Its 6.96 million peak was higher than its full-game average.

The table covers all 32 broadcasts in On3's Week 5 tracker. SEC Network, ACC Network and CBS Sports Network games are outside that Nielsen list; their absence does not represent a zero audience.

U.S. average audience

College football Week 5

Oct. 1–3, 2026 · 32 reported broadcasts

The Sporting Page

Swipe the table for dates, networks and linked sources. Event names remain visible.
College football Week 5; Oct. 1–3, 2026 · 32 reported broadcasts
Rank Event / program Avg. viewers Aired / period Network / platform Source
1 Ohio State–Iowa 5.97M Oct. 3 CBS On3
2 Alabama–Mississippi State 5.08M Oct. 3 ABC On3
3 Miami–Clemson 4.63M Oct. 3 ABC On3
4 Florida–Missouri

Audience scope

Published rounded average. SMW reports 4.45M for Florida–Missouri; this table consistently uses On3 4.44M.

4.44M Oct. 3 ABC On3
5 Michigan–Minnesota 4.06M Oct. 3 FOX On3
6 Penn State–Northwestern 3.45M Oct. 2 FOX On3
7 Auburn–Tennessee 3.02M Oct. 3 ESPN On3
8 Notre Dame–North Carolina 2.98M Oct. 3 ESPN On3
9 Washington–USC 2.56M Oct. 3 NBC On3
10 Texas Tech–Colorado 2.51M Oct. 3 FOX On3
11 Pitt–Virginia Tech 2.43M Oct. 2 ESPN On3 tracker
12 BYU–TCU 1.57M Oct. 3 ESPN On3 tracker
13 Cincinnati–Arizona 1.21M Oct. 3 FOX On3 tracker
14 Arkansas–Texas A&M 1.16M Oct. 3 ESPN2 On3 tracker
15 Navy–Air Force 1.08M Oct. 3 CBS On3 tracker
16 Maryland–Nebraska 850,000 Oct. 3 FS1 On3 tracker
17 Baylor–Arizona State 680,000 Oct. 3 ESPN On3 tracker
18 Virginia–Florida State 670,000 Oct. 3 ESPN2 On3 tracker
19 West Virginia–Iowa State 640,000 Oct. 3 TNT On3 tracker
20 Michigan State–Wisconsin 520,000 Oct. 3 BTN On3 tracker
21 Indiana–Rutgers 480,000 Oct. 3 BTN On3 tracker
22 North Texas–Tulsa 440,000 Oct. 1 ESPN On3 tracker
23 UCF–Houston 380,000 Oct. 3 ESPN2 On3 tracker
24 Wyoming–North Dakota State 360,000 Oct. 3 The CW On3 tracker
25 Oregon State–Colorado State 350,000 Oct. 3 USA On3 tracker
26 Boston College–SMU 340,000 Oct. 3 The CW On3 tracker
26 Purdue–Illinois 340,000 Oct. 3 BTN On3 tracker
28 Texas State–San Diego State 260,000 Oct. 3 The CW On3 tracker
29 Fresno State–Washington State 200,000 Oct. 3 USA On3 tracker
30 Middle Tennessee State–Kansas 110,000 Oct. 3 ESPNU On3 tracker
31 Marshall–James Madison 90,000 Oct. 3 ESPNU On3 tracker
32 Temple–USF 80,000 Oct. 3 ESPNU On3 tracker

Sources